Diagnostic · Name + Order

Before installing a system, you have to name what is holding it back.

I apply the first two letters of the NORTE Method to your company: I review what is going on and in what order to solve it. At the end you get a short, clear document, with no commitment yet to execution.

One-time payment · USD 500 · document in 1 to 2 weeks

Book the NORTE Diagnostic → How it works ↓

If the document does not give you actionable clarity, I refund your payment.

NORTE Diagnostic

Real research work, not a form. Interviews, data review and an honest reading of where the problem is.

What it is

I review your commercial operation through interviews with the team and an analysis of your offer and your last closed customers. The result is a document that precisely names what is holding growth back and in what order it makes sense to tackle it.

What you get

A two-to-four-page document with the diagnosis and the prioritized order, plus a closing call to review it together.

Not included

Restructuring demand, tracing the system and executing it are the work of the Fractional CMO. The NORTE Diagnostic stops before that part, on purpose.

Who it is for

Companies that suspect something structural is failing, but want a documented diagnosis before deciding whether to commit to several months of work.

Investment

One-time payment of USD 500. The document is delivered 1 to 2 weeks after the first conversation.

Guarantee

If the document does not make clear what to do first, I refund the full payment.

Two moves, one document

The NORTE Diagnostic applies the first two moves of the method. Nothing more, nothing less.

Move 1 · Name
What is really going on

Interviews with the sales team, a review of metrics and of the last closed customers. The goal is to name the real problem, which is rarely the one visible from the inside.

Move 2 · Order
In what order to solve it

Not every problem gets tackled at once. I order causes and priorities, and document the sequence in the final report.

The NORTE Method has five moves. This diagnostic covers two.

Restructure, Trace and Execute are installation work. That happens in the Fractional CMO engagement, not here.

N
Name

The real problem, documented.

Included
O
Order

Priorities, causes and sequence.

Included
R
Restructure

Who you sell to and how you find them.

Fractional CMO
T
Trace

Pipeline, metrics and processes.

Fractional CMO
E
Execute

Week-by-week correction.

Fractional CMO

Read more about the NORTE Method →  ·  See the Fractional CMO →

What people ask me before starting

What exactly is the NORTE Diagnostic?
It applies the first two letters of the NORTE Method to your company: Name what is going on and Order the priorities, causes and sequence. I deliver a short document with that reading, without moving into execution yet.
How is it different from the Compass Session?
The Compass Session is a 60-minute conversation to orient you on one specific problem. The NORTE Diagnostic is real research work, with interviews and data review, that ends in a written document.
How is it different from the Fractional CMO?
The NORTE Diagnostic goes as far as Name and Order. The Fractional CMO applies the full method: Restructure demand, Trace the system and Execute with fast correction. The diagnostic does not include that installation work.
What do I get at the end?
A two-to-four-page document covering what is holding growth back, in what order to tackle it and why. We review it together in a closing call.
How much does it cost and how do I pay?
USD 500, one-time payment, through TidyCal when you book.
How long does it take?
Between 1 and 2 weeks from the first conversation to the delivery of the document.
What if the document is not useful to me?
If the document does not make clear what to do first, I refund the full payment.

Name the problem before committing to solve it.

One-time payment of USD 500. You book directly on TidyCal and we coordinate the first interview.

Book the NORTE Diagnostic →